Free SEO & Marketing Tools
Free SEO and marketing tools for the everyday tasks behind getting found and tracking campaigns. Check whether your meta title and meta description fit Google's display limits with a live SERP-style preview, and build clean UTM tracking links for your email, social, and ad campaigns. Each tool explains the limits and conventions it follows (for example, the ~60-character title limit and the standard utm_source / utm_medium / utm_campaign tags) and runs entirely in your browser.
A meta description is the snippet of text that appears below your page title in Google search results. This tool counts characters in real-time and shows you exactly how your description will be truncated on desktop and mobile devices, helping you write SEO-optimized descriptions between 120-160 characters.
Paste your page title to see if it will fit in Google search results. The tool counts characters and shows a live SERP preview, warning you if the title will be truncated.
Build tracking URLs instantly by appending UTM parameters to your base URL. Perfect for marketing teams who need to track campaign performance across email, social, and paid channels without writing query strings by hand.
Related guides
Frequently asked questions
What are the ideal meta title and description lengths?
Roughly 60 characters for a title and 120–160 for a description. The checkers show your current length and a Google-style preview.
What is a UTM link?
A URL with utm_source, utm_medium, and utm_campaign tags so analytics can attribute visits to a campaign. The UTM builder assembles a correctly encoded link for you.
Do these tools guarantee higher rankings?
No. They help you follow display-length and tagging best practices; they do not directly influence rankings.